A Publication of WTVP

It’s no surprise that as a healthcare system, we are committed to our mission: to provide outstanding healthcare. At UnityPoint Health, we are individuals from all walks of life united by one purpose: to make a difference in people’s lives. In one way or another, we’ve all been called to serve and help others. While this may be the case for most healthcare organizations, we set ourselves apart by what makes us truly unique. It’s how we deliver our mission. Our commitment to our mission led to the implementation of our system-wide FOCUS values.

It’s been about two years since we introduced FOCUS values to our organization. New strategies and operational practices often take a while for an organization to become accustomed to, but that was not the case with our FOCUS values. Adopted with overwhelming enthusiasm and acceptance, they have become a core element of our workspace culture, playing a vital role in assisting with the selection of hiring employees, evaluations and promotions.

For new employees, training includes a FOCUS values orientation. From day one, our staff meet our executives, physicians and leaders, who go on to share stories on how these values are meaningful to them personally. We challenge ourselves constantly to ensure we deliver FOCUS each and every day. It’s important for us to create a nurturing space and share a transparency among our staff and executives.

FOCUS is an acronym representing Foster Unity, Own the Moment, Champion Excellence and Seize Opportunities. We define them as our everyday responsibility and duty.

An organization’s purpose is defined by its mission and vision, but its values are delivered by the actions of its leaders, providers and staff. There is no greater joy for me as a leader than to see a thriving and supportive culture. As leaders, we aim to help our teams reach their full potential and succeed. This became an opportunity for not just our leaders to lead, but our entire staff to feel they can inspire others.

We were excited to see how eager, ready and proud our staff were to honor our FOCUS values. To be honest, what makes me most proud is knowing UnityPoint Health is a family of selfless, compassionate and empathic healthcare professionals. FOCUS is the written mantra of how we live and see the world. iBi